Blog - Page 9 of 10

ROAS vs ROI - which marketing metric should you use for your business? We look at the key differences, formulas and pros and cons for each.

November 29, 20236 min read

SEO vs Google Ads - two popular digital marketing strategies. But which is a better fit for your business? We look at both in detail.

November 27, 202312 min read

ROAS is a vital metric for Google Ads advertisers. But how do you calculate and optimize for this crucial KPI? We cover it all in this post.

August 25, 202316 min read

Get our comprehensive PPC audit checklist. Boost campaigns overnight, get more sales, and optimize ad accounts for maximum ROI.

August 11, 202316 min read

Google Ads vs. LinkedIn Ads, which is better? We compare ad formats, use-cases and the benefits and limitations of each channel.

July 18, 202324 min read

10 of the best ways to get more roofing leads today. Grow your roofing business with these simple marketing tactics.

June 13, 20235 min read

Real-world ad copy examples and proven copywriting tactics to boost campaign success. Check out our in-depth guide.

April 12, 202327 min read

Looking to grow your roofing business in 2023? Check out our ultimate guide to marketing for roofing companies & everything you need to know.

March 31, 202320 min read

How does PPC management pricing work, and what's the best fee model for your business? We dive deep in this blog post.

March 3, 202314 min read

We take a look at 8 of the best Google Ads tools available in 2023 - from keyword generators to bidding automation & optimization platforms.

February 23, 20236 min read

What does PPC stand for? We break down everything you need to know - what PPC ads are, why you should use them, and how to get started.

February 21, 202312 min read

Are you considering outsourcing your PPC campaigns in 2023? Check out our definitive guide + pros and cons of outsourcing PPC in 2023.

February 8, 202317 min read