We’re a Google Ads Agency That Drives ROI for B2B Brands

Ready to grow your business faster? We turbocharge our client’s growth with streamlined strategy, high-converting landing pages, and irresistible ad copy. Our focus is on driving qualified leads into your pipeline and realizing tangible ROI lifts via paid search.

Baked into our approach is a testing methodology that allows us to figure out what’s working quickly, double down, and scale PPC programs quickly.

Our Approach

Full-Service Google Ads Agency

Landing Page and Ad Design

We build high-converting landing page and ads that prime prospects, you've started the sale before you even get on a call with a prospect.

Copywriting

Proven copywriting frameworks to deliver messaging that resonates with your audience.

Account Management and Optimization

Once campaigns are live, our team actively push improvements daily, ensuring that your KPIs improve week-on-week.

Our Process

Our 4-Step Google Ads Process Enables B2B Brands to Drive Sales 📈

1

Discovery + Research

Every engagement begins with a deep-dive into your website, online presence and relevant competitors to assess not only what works well, but also where there are opportunities for improvement.

2

Strategy + Structure

We build an optimized campaign structure in Google Ads that accounts for your goals, service lines, and hones in your target market with messaging that resonates.

3

Execution + Experiments

Once performance data rolls in we optimize campaign performance. As optimization progresses, we continue to refine campaigns to ensure that we’re only advertising to qualified traffic.

4

Optimization + Scale

As we find more winning combinations, the testing never stops. We keep rotating ad copy, keywords and landing pages until the new contender beats the winner. This allows us to scale your campaigns at the highest ROI.

Why work with Velocity?

Grounded in Strategy

Before pushing a single piece of ad collateral, we develop and document a strategic foundation to help our clients understand exactly who they are targeting, what they might be interested in, and how they might respond to certain things.

Bespoke Service for Complex Sales

B2B businesses can be inherently complex. With multiple decision-makers involved in each buying decision, you need an ad strategy to reflect that. Each client receives a bespoke growth plan and campaign build based on their business and market requirements.

Always Testing, Always Improving

In every campaign we run for our clients, there is always at least one split test running. Landing pages and ad copy are our highest-leverage testing areas where we continually experiment with calls-to-action, imagery and messaging.

ROI-Focused

We raise the bar on performance marketing by always measuring, reporting and improving against your revenue metrics. With our advertising model, your business can focus its operational efforts on its critical business goals.

Don't just take our word for it

 5/5

“Velocity has helped us increase our customer base by generating a consistent flow of high-quality leads. Would highly recommend if you have the chance to work with them.”

 5/5

“They’ve been great at understanding our needs. I’m delighted with their work; we’ve increased our inquiries since we started working with them, most of which convert into new customers.”

 5/5

“Paid search didn’t work for us until we found Velocity. Their approach is completely different to other teams we tried before. They test and iterate until they find a recipe that works.”

Get in Touch For a Free Google Ads Audit

Ready to get better results from your search marketing campaigns? Get in touch and we’ll prepare a complementary audit of your account, complete with actionable recommendations. Not yet advertising with Google? We’ll build a comprehensive plan for you to drive results with search ads.